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Measures of Toyota's Dominion in Automotive Quality: Market Capitalizations
and Bond Ratings of Toyota vs. General Motors, Ford, DaimlerChrysler, and Volkswagen
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Additional Measures of Toyota's Dominion in Automotive Quality: Market Capitalizations and Bond Ratings of Toyota vs. General Motors, Ford, DaimlerChrysler, and Volkswagen
By James B. Bleeker
Consumer shift toward quality automotive products has given Toyota Motor Corporation (with a 1996-2000 Reliability Percentrank average of .90) a market capitalization (outstanding shares times share price) that exceeds the combined market capitalizations of Volkswagen AG (with a 1996-2000 Reliability Percentrank average of .24), General Motors Corporation (with a 1996-2000 Reliability Percentrank average of .29), DaimlerChrysler AG (with a 1996-2000 Reliability Percentrank average of .33), and Ford Motor Company (with a 1996-2000 Reliability Percentrank average of .50) by nearly 25%. In addition, the shift toward quality has helped to give General Motors and Ford a bond rating of one notch above junk and DaimlerChrysler - two notches above junk. The following table sets out the market capitalization, bond rating, and Reliability Percentrank average of each of the foregoing auto manufacturers.
Auto Manufacturer Market Capitalizations, Bond Ratings, and Reliability Percentrank Averages Auto Manufacturer Market Capitalization (in billions of U.S. dollars) S&P Bond Rating 1996-2000 Reliability Percentrank Average Toyota Motor Corporation $124.882 AAA .90 Ford Motor Company $20.451 BBB- .50 DaimlerChrysler AG $44.767 BBB .33 General Motors Corporation $16.682 BBB- .29 Volkswagen AG $18.193 A- .24
Source for market capitalizations and bond ratings: "GM's Bumpy Ride," Liz Moyer, Forbes, March 24, 2005, at http://www.forbes.com/home/manufacturing/2005/03/24/cx_em_0324generalmotors.html
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Site Rank in Results for Search Phrase Car Quality News Site Rank in Results for Search Phrase Auto Quality News Site Rank in Results for Search Phrase Auto News First by Yahoo! Search from 5,230,000 results First by Yahoo! Search from 3,510,000 results Thirty-ninth by Yahoo! Search from 37,600,000 results First by MSN Search from 1,110,112 results First by MSN Search from 716,283 results Fifteenth by MSN Search from 7,682,302 results Fifteenth by Google from 3,730,000 results Tenth by Google from 2,400,000 results Eightieth by Google from 7,450,000 results Standings are as of 14/03/2004.
